WATCH THE WEBINAR. Associate Professor of Public Health at the University of Tartu, Dr. Taavi Tillmann (PhD), and preventive medicine consultant Dr. Kristiina Paju discuss preventive healthcare, disease prevention, and share science-based advice on a healthy lifestyle. Mihkel Mandre, founder of Lyfery, talks about Lyfery – Estonia’s first life insurance that rewards healthy lifestyles – and presents the company’s plans. Webinar is in Estonian language.
The project “Technological development, testing, and demonstration of components of a healthy lifestyle scoring model” has received €34,580 in development grant support.
As part of the project, a model was developed to assess healthy lifestyle habits, enabling the cost-effective offering of life insurance that supports healthier living. The goal is to create a scalable, health-promoting product that can be expanded across Europe.
As a result of the project, the Lyfery app now measures lifestyle-related mortality risk on an individual customer basis.